Running business is hard. Just when you thought you can now relax, a competitor comes up with a new innovation that may make your business irrelevant. Sometimes, you just don’t have money for advertisement, marketing, research and development, expansion or moving to new territories. Business gurus advise that the only way your company can grow sometimes is through acquisitions. But, who has the money for that? Where do you get money to do all that? The bank manager is no longer answering your phone calls because the company’s debt to equity ratio is bad. In this article I am going to show how by listing your company on the stock exchange can open up your company to accessing new capital either during the Initial Public Offer (IPO) or subsequent issues such as rights issue or a secondary IPO. Listing a company on the stock exchange is a process. Many companies fear listing on the stock exchange for loss of ownership and control. True, when you list you get a whole lot of new share
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